Motorscrubber / DRYFT
I designed a comprehensive user manual combining technical information, product photography and instructional content. The challenge was to present complex information in a format that was accessible, professional and consistent with the DRYFT visual identity.
Role: In-house Graphic Designer
Deliverables: Product Launch Collateral, User Manuals, Exhibition Graphics, Brand Assets
Product Launch Collateral
During my time at Motorscrubber, I supported the launch of DRYFT, a new commercial cleaning product featuring patented S-Motion technology. Working within an established brand framework, I produced a range of marketing, exhibition and product support materials designed to support product launch, customer education and sales activity.
User Manuals
I designed a comprehensive user manual combining technical information, product photography and instructional content. The challenge was to present complex information in a format that was accessible, professional and consistent with the DRYFT visual identity.
Exhibition & Event Graphics
Exhibition graphics were created to support product launches and industry events, helping communicate the DRYFT proposition within busy trade show environments.
